Short animated promo created for "Centrum na Zdrowie", a training, health and rehabilitation center providing their patients holistic health care.
This was a voluntary project done as acknowledgment for the help I received from the owners of this business as well as my personal training bootcamp to get know After Effects a bit better. It was supposed to be just a logo animation, but...
...I got carried away and so it grew to 45 second promotional animation.
The whole project started with this simple logo. From the begining I knew that geometrical forms might be fun to animate, but it took me some time to come up with the idea.
At the same time I was also learning to draw and in one of the online lessons on figure drawing I found my inspiration. Teacher on the lesson introduced technique of drawing dynamic human figures with simple shapes. That was it. I started working on the four different visualization showing main pillars of the company.